Diamond Insight Blog

Why brands built on connection...not discounts...are winning the loyalty game. Across the country, consumers are spending more carefully but not less meaningfully. National data from Placer.ai  shows that shoppers are flocking to retailers and experiences that combine value with connection ...whether that’s a homegrown event, a treasure-hunt find, or a moment that feels personal. With the Red Wings, we’re seeing the same story play out in real time. Our fans told us they don’

Your Marketing Agency, Built Into the Ballpark. For many small businesses, marketing can feel like a full-time job…designing creative, writing copy, managing social posts, and finding ways to actually get noticed. The good news? You don’t need a big marketing team to look like a big brand. You’ve already got one…right here with the Red Wings. Through our  Cover Your Bases program, our partnership and creative teams handle everything for you…from design and scheduling to brand

TL;DR: Cover Your Bases gives small businesses big-league exposure with the Rochester Red Wings for as little as $1,995 . Each package includes season-long visibility through tickets, social media, and optional upgrades like print, email, or radio...all managed by the Red Wings team. It’s an easy, affordable way to market like a major brand and reach millions of fans online and in the ballpark. Big-league visibility. Small-business price tag. If you’re a small business owner,

Making professional marketing accessible - and personal - for our hometown businesses. In every great partnership, there’s a common goal: growth. For generations, the Rochester Red Wings have worked to build a stronger community…not just through baseball, but through connection. That same spirit is what inspired the launch of Cover Your Bases , a marketing program designed to give small businesses  the same kind of professional exposure once reserved for major brands. This is

As we head into 2025, home improvement remains top of mind for many households in the Rochester community. From what we’re hearing from...

Overview In 2024, ESL Federal Credit Union embarked, once again, on a multifaceted partnership with the Rochester Red Wings, designed to strengthen community ties, enhance brand visibility, and support a wide range of events and initiatives throughout the baseball season. This partnership encapsulated everything from high-profile giveaways and strategic stadium signage to exclusive sponsorships of key events like the "Celebrating Women in Sports" night. Through this collabora

Brand Overview:  Alfred State College is renowned for its hands-on educational approach, preparing students for successful careers...

Brand Overview:  Black Button Distilling is a celebrated craft distillery based in Rochester, New York, known for its commitment to...

In a dynamic economic environment, understanding consumer spending trends is crucial for businesses looking to align with the right...

In today’s digital age, technology plays an integral role in our daily lives, and consumers are constantly seeking the latest devices to...

Home improvement has become a significant focus for many consumers, particularly in recent years as more people spend time at home. From...

The automotive industry is a vital part of our everyday lives, with vehicles not just serving as modes of transportation but as...

Welcome to the official Rochester Red Wings Partnership Blog! We’re excited to introduce this platform as a dedicated space where we can...

In the digital age, social media has become a powerful force in shaping consumer behavior. Platforms like Instagram, TikTok, and Facebook...

At the Rochester Red Wings, we understand that the first experience a fan has at our ballpark can leave a lasting impression that shapes...

In today’s data-driven world, understanding consumer preferences is crucial for any brand looking to thrive in a competitive market. The...

As we continue to enhance the fan experience at Red Wings games, gathering direct feedback from our attendees is invaluable. Our first...